Japanese visitors, who have been staying away from the state by the thousands since September 11, still spend more money per day than any other visitor. According to state Department of Business, Economic Development & Tourism figures for the first
Japanese visitors, who have been staying away from the state by the thousands since September 11, still spend more money per day than any other visitor.
According to state Department of Business, Economic Development & Tourism figures for the first nine months of 2001, Japanese visitors spent even more than they did over the same period last year, around $234 a day, compared to $152 for U.S. west and $169 for U.S. east visitors.
The data also shows the daily spending of nearly all visitors increased on a year-to-date basis.
“This is noteworthy, as these markets account for about 61 percent of visitor spending in the state,” said DBEDT Director Seiji Naya. “This data, along with visitor numbers, points to the fact that prior to the events of September 11th, the year 2001 was shaping up to be another banner year for the tourism industry,” Naya said.
Per person per day (PPPD) expenditures by visitors from other parts of Asia continued to be second highest, at $194, although this was a 4.7 percent decline from the same period last year. Daily spending by visitors from Oceania grew 3.4 percent, to $189 per person, to reach third overall.
Although average daily spending by Canadian visitors was relatively low, their longer average length of stay (12.36 days) translated into the highest per person per trip spending at $1,977 (up 8.5 percent).
Ranked second in per trip spending were visitors from U.S. east, at $1,739, followed by visitors from the U.S. west, at $1,491. Despite their high daily spending, Japanese visitors spent the least on a per person per trip basis ($1,399), due to their shorter average length of stay of 5.96 days.
More data on visitor spending by major market area can be found on the DBEDT Web site, www.hawaii.gov/dbedt.
