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NBA, Japan’s Rakuten set exclusive online distribution deal

Adam Silver, right, the commissioner of the National Basketball Association (NBA) and Hiroshi Mikitani, left, chairman and CEO of Rakuten, Inc. walk out the venue of the joint press conference in Tokyo Tuesday, Oct. 10, 2017. Japanese online retailer Rakuten will be NBA’s exclusive distribution partner in Japan for live NBA games and a global marketing partner of the NBA. (AP Photo/Eugene Hoshiko)


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