Snapple named sponsor of basketball championships

HONOLULU — The Hawaii High School Athletic Association signed a deal with Snapple Beverage Corporation to be the title sponsor of its boys and girls basketball state championships for the next three years.

“The HHSAA is very honored that Snapple, with its national brand recognition, chose to support our basketball state championships,” said HHSAA Executive Director Chris Chun.

The popular beverage company, known for their fruit juices and teas by the slogan “Made from the best stuff on Earth,” is now recognized for its ads that bring its cap “Real Facts” to life.

“Snapple is pleased to partner with the Hawaii High School Athletic Association in being a title sponsor of one of their premier boys and girls state championships,” said Lorene Luke, Regional Sales Manager for Snapple Beverage Corp.

The Snapple Basketball State Championships tips off Jan. 30 the girls Division I tournament, and concludes Friday, Feb. 17 with the boys championship.

The Division I tournament for both the boys and girls will see a new format with the league runner-ups hosting the first round of the tournament at their respective home courts. The winner of those games will move on to the three-day tournament in Honolulu.


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